App Annie Advertising Analytics Integrated with Facebook

Analytics platform App Annie announced that its Advertising Analytics offering is now integrated with Facebook, allowing users to track their advertising data from the social network alongside their applications’ download and revenue metrics.

AppAnnieFacebook650Analytics platform App Annie announced that its Advertising Analytics offering is now integrated with Facebook, allowing users to track their advertising data from the social network alongside their applications’ download and revenue metrics.

App Annie users who run mobile app install ads and mobile app ads on Facebook can now track all of their data, including Facebook spend, impressions, clicks, conversions and effective cost per install.

App Annie offered more details in a blog post:

With the addition of Facebook, Advertising Analytics now supports 28 major ad platforms, allowing you to see a complete picture of your app’s business and empowering you to make key decisions with confidence.

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