AOL Running Out of Options
Bloomberg reports that AOL’s move to New York this month may signal the last chance for Time Warner’s Internet division to convince investors it has a future in advertising:
“The latest shift away from dial-up Internet subscriptions follows a series of failures since AOL bought Time Warner in 2001, and almost $1 billion in online ad acquisitions in the past 18 months.” AOL Web sites lag behind Yahoo, Google, and Microsoft in U.S. visitors, and blogs buzz regularly with rumors of job cuts, the report said.
“AOL
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in