All But 7% Of Social Media Campaigns Used Facebook
According to the latest research from eMarketer, Facebook dominated the 80 percent of companies with 100 or more employees tusing social media in their marketing campaigns this year, as the social network was part of 93 percent of those campaigns.
Facebook dominated the 80 percent of companies with 100 or more employees tusing social media in their marketing campaigns this year, as the social network was part of 93 percent of those campaigns.
This comes from the latest publication by eMarketer, which cited Brian Solis and Pivot as sources. Twitter was used in 78 percent of those campaigns, YouTube in 61 percent, and LinkedIn in 44 percent.
When it comes to social networks in marketers’ plans for the next 12 months, foursquare was mentioned by 26 percent of them, followed by LinkedIn at 21 percent, and YouTube at 20 percent.
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