Planning Your Social Media Party [Video]

It's impossible for participants at Advertising Week to attend all the sessiona relevant to their jobs and their clients. The agenda is just overwhelming. In a good way. I was fortunate to pick several sessions with fresh perspectives on the evolving space where advertising meets social media. After the jump, a fresh look at social media strategy that everyone in your company can understand and act upon.

It’s impossible for participants at Advertising Week 8 to attend all the sessiona relevant to their jobs and their clients. The agenda is just overwhelming. In a good way.

I was fortunate to pick several sessions with fresh perspectives on the evolving space where advertising meets social media. One, The Holy Grail of Marketing, included Karl-Heinz Land and Roland Fiege of presenting company MicroStrategy, Martha Rogers of Peppers & Rogers Group, Brian Solis of Altimeter Group, Jason Rockwood of Tribal DDB and Scott Galloway of L2 Think Tank.

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