AdMarvel Updates Ad Mediation Platform
Mobile advertising mediation services provider AdMarvel has upgraded its platform with new ad serving, analytics and revenue optimization features to help mobile operators and publishers get more out of their advertising.
AdMarvel’s open advertising platform allows mobile publishers and operators to integrate inventory from most any ad network into their data services and track the performance through a dashboard interface.
The company has boosted its ad-serving functionality to enable its customers to provision, manage and track the effectiveness of both sourced campaigns and internally developed house ads.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in