Facebook Streamlines Ad Creation Process

Trying to figure out how to create a winning Facebook ad? The social network wants to make that process easier. Facebook announced Thursday that it has redesigned the ad creation tool to make it simpler for people and companies to create ads and sponsored stories that work closer to their stated goals, whether it's just to get more likes or to promote page posts.

Trying to figure out how to create a winning Facebook ad? The social network wants to make that process easier. Facebook announced Thursday that it has redesigned the ad creation tool to make it simpler for people and companies to create ads and sponsored stories that work closer to their stated goals, whether it’s just to get more likes or to promote page posts.

Here’s just a snippet of the new layout (click here to see the full design):

These new changes allow a cleaner flow, allowing administrators to state their goal for the ad (as shown above), as well as to target an audience based on location, age, gender, precise interests, relationship status, and more.

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