5 Ways to Promote Live Events Using Social Media

No matter what the city, there is always competition to have the best event and draw the largest crowd. The main challenge is to get the word out about your event … and to help the potential audience see the value in attending your event instead of another. Although there is a lot to be said about old-school marketing – flyers, ads, newsletters – social media is an excellent resource for spreading the word: create an event page, choose a specific hashtag, and promote it regularly on social media.