Facebook’s 360-Degree Videos Are in Fashion

By David Cohen Comment


Much like sports, the fashion industry can provide the types of stunning visual imagery to really capitalize on Facebook’s 360-degree videos.

Paul Beddoe-Stephens, Facebook’s partner product lead for 360 video, shared examples (embedded below) from Refinery29, The Wall Street Journal, Dior, David Jones and Now Fashion, writing in a Facebook Media blog post:

While the shows in New York, Paris, London and Milan are packed with the celebrities, fashion buyers and the media, we’re seeing creators capturing unique aspects of Fashion Week via 360 video so that people around the world can experience the runway right on Facebook. With these videos, you can go behind the scenes of a fashion shoot, get a first-hand look at the action happening on the runway and see a designer’s creative process.

Readers: Which 360-degree video below is your favorite?

Image courtesy of Shutterstock.