2014 NCAA TOURNAMENT: 15.3M+ Facebook Users Create 46M Combined Posts, Comments, Likes
The 2014 NCAA Division I Men’s Basketball Championship tournament came to a close Wednesday night, with the University of Connecticut’s 60-54 victory over the University of Kentucky at AT&T Stadium in Arlington, Texas, and Facebook announced in a Newsroom post that the 2014 version of March Madness spawned 46 million combined posts, comments, and likes between March 16 and April 7, from more than 15.3 million users.
The 2014 NCAA Division I Men’s Basketball Championship tournament came to a close Wednesday night, with the University of Connecticut’s 60-54 victory over the University of Kentucky at AT&T Stadium in Arlington, Texas, and Facebook announced in a Newsroom post that the 2014 version of March Madness spawned 46 million combined posts, comments, and likes between March 16 and April 7, from more than 15.3 million users.
The top five social moments on Facebook during Monday night’s championship game were:
- Tipoff.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in