Why The Board Of Directors Needs To Get Up To Speed On Social Networking

What your CEO, board of directors and lawyers don't know CAN HURT THEM. Read this to find out how.

Social media tends to be popular in the marketing department, and other groups – from customer service to human resources – are starting to see the value of tools like Facebook and Twitter. Yet, and this is consistent with my corporate blogging and social media marketing experience, the upper echelons of Corporate America are reluctant to take the plunge. Corporate governance magazine Corporate Secretary reports, “Corporate secretaries, public company board members and in-house counsel are notoriously reluctant to make use of social media and technology in general.”

According to Corporate Secretary, two recent events have made the fears of corporate governance and legal professionals tangible.

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