Breaking: MySpace Launches Self-Serve Ad Targeting Service
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On the heels of the MySpace Music launch, MySpace has launched a self-service advertising site which appears to be targeted specifically toward musicians. You can access the service by visiting advertise.myspace.com. The site functions similarly to Facebook’s advertising solution except that advertisers can create custom banners that are either 728×90 or 300×250.
The service also provides targeting by gender, age, location, and specific interest categories. The current categories are Auto, Books, Fashion, Health & Fitness, Miscellaneous, Movies, Music, Sports, Television, and Video Games.
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