How Do You Best Track Social Metrics?
This afternoon I had the opportunity to speak with Ian Swanson, one of the founders of Sometrics, a social analytics company. Sometrics help developers track additional information about their users in addition to providing a robust ad serving platform. The company is actively building strategic partnerships to expand across multiple platforms and is rapidly increasing their product offering.
During the podcast, Ian and I discussed what the current trends are in the social platform space. We also briefly discussed the privacy issues facing social platforms and analytics companies in general.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in