12 Best Practices For Media Companies’ Facebook Pages
Facebook Journalism Program Manager Vadim Lavrusik and Scott Hershkowitz, who handles strategic partner development in sports and media for the social network, offered 12 best practices for media companies’ Facebook pages in a note on the Facebook + Media page.
Facebook Journalism Program Manager Vadim Lavrusik and Scott Hershkowitz, who handles strategic partner development in sports and media for the social network, offered 12 best practices for media companies’ Facebook pages in a note on the Facebook + Media page.
Lavrusik and Hershkowitz said in introducing their list of best practices:
To provide insights into best practices for media organizations using Facebook pages, we conducted analysis on a sample of news pages that ranged from national to international news organizations to better understand how people are engaging with news content.
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