Yahoo Sports Launches ThePostGame.com

Yahoo Sports and the social network and blogging site SportsFanLive.com have launched an online magazine, ThePostGame.com. The daily magazine will cover sports tech, style, include blogs from partners, and tweets from athletes, the New York Times reports.

“It’s our job to rearchitect the sports magazine for the Internet generation,” David Katz, the chief exec of SportsFanLive, told the newspaper.

ComScore numbers show that Yahoo had 52.1 million unique visitors last month, making it the top sports website.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in