WOMMA To FDA: Please Give Us Social Media Guidelines
The Word of Mouth Marketing Association (WOMMA) has submitted written testimony to the FDA, in which they asked for “an appropriate roadmap so [health care and pharmaceutical companies] companies can better access and navigate social media including popular social networks like Facebook and Twitter.”
The new testimony doesn’t come as a surprise. The FDA held hearings on the issue this past fall, and this WOMMA testimony comes at the end of the FDA’s open comment period.
John
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