Women Leaders in PR: Michelle Flowers Welch, An Eyewitness to Change in Multicultural PR

In the second installment of our Women Leaders in PR series, we focus on Michelle Flowers Welch, the founder and CEO of Flowers Communications Group.

Celebrating its 20th anniversary in 2011, Flowers Communications Group has always focused on public relations and communications that target multicultural audiences. Today, tailoring PR efforts to reach a wide range of consumers and VIPs across varying demographics is becoming more and more commonplace. But when Flowers Communications Group was in its early days, that was not the case.

Welch

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