Women Leaders in PR: From Nicaragua to New York, Claudia Mejia-Haffner Can Handle Change

In the latest Women Leaders in PR profile, we talk with Claudia Mejia-Haffner, who was recently named the MD of JeffreyGroup’s New York office and head of the U.S. Hispanic practice.

JeffreyGroup is an independent PR firm specializing in efforts that reach Latin audiences across the Americas. The firm has offices in the U.S. (it’s headquartered in Miami), Mexico, Brazil, and Argentina.

We talk with Mejia-Heffner about her personal journey across the Americas, reaching Hispanic consumers, and why, for her, “being Hispanic has always been an advantage.”

Claudia Mejia-Haffner, JeffreyGroup

Like some of the other women we’ve profiled for this series, Claudia Mejia-Haffner stumbled into PR while in college, on the road to a career in journalism.

“I was looking for an internship, I was broke, and I heard about PR from a friend,” she told us during a phone interview.

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