What Do Fashion Publicists Do?

Fashism founder Brooke Moreland wanted to know, so she asked Lindsey Green, Director of Communications for Jill Stuart.

What exactly does a fashion publicist do all day?

I’m the Director of Communications which is PR but also covers more. Basically all operations regarding name, the brand, press, image, magazine credits, you name it – all goes through me. It’s my job to make sure our company’s image is presented in the best way possible. Fashion is a big world and it can be hard to control.

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