Walmart Plans to Double Beer Sales by Being Less Difficult

Walmart is already the largest beer retailer in the US (yes, really — it seems to be the top of mind choice when people want to buy a cheap kid’s toy, groceries, a gun, and some brews all in one place), but beer distributors haven’t exactly found the company easy to work with in the past.

Because the retailer generally orders new stock just in time, “their backrooms have no storage,” said David Black, CEO of Northeast Sales Distributing, in an interview with AdAge.

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