Urban Outfitters On Social Media: 'Don't Commission An Agency To Figure This Stuff Out'
[Editor’s note: Jen Mediano contributed this post to PRNewser. Mediano is a freelance writer and veteran of top interactive agencies including Razorfish and R/GA.]
Yesterday, the Social Media Club North Jersey hosted Teresa Lee, Director of Marketing at Urban Outfitters for a talk about Dynamic Marketing. Lee gave a low key but engaging talk that seemed to flummox some of the social media types there.
Her simple message: be where your customers are. Care about the content.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in