U.K. PR Firms Missing Out on New Media, According to Survey

According to another study from our neighbors across the pond, PR firms in the U.K. don’t get new media. A smaller survey from a few weeks ago found more than half of PR people see print media as more valuable than online.

A new survey released today by interactive marketing shop bigmouthmedia, “79% of the industry’s major players have yet to develop a set of online and social media services”. Further, 89% of agencies still don’t have their own blog.

We’d

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in