Toymaker Responds to Etch A Sketch Shakeup

Yesterday, Mitt Romney’s adviser Eric Gehrnstrom stunned the media corps with a bizarre statement showing the presumptive GOP nominee’s camp doesn’t understand the modern nature of political campaigning. Telling CNN: “You hit a reset button for the fall campaign. Everything changes. It’s almost like an Etch A Sketch. You can kind of shake it up and we start all over again.”

Rick “I’m not going away” Santorum was quick to respond, using the classic toy as a prop during a rally in Louisiana. 

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in