Israel will hire European firms to improve its reputation around the continent and “acquaint Europeans with Israel’s character beyond the conflict with the Arab world,” ynetnews.com reports. Israel’s Foreign Ministry plans to spend $3.26 million per year.
Google’s head of marketing for the Middle East/North Africa office is missing in Egypt. Wael Ghonim’s last tweet was posted Thursday: “Pray for #Egypt. Very worried as it seems that government is planning a war crime tomorrow against people. We are all ready to die #Jan25.” Anyone with info is asked to update this wiki.
A survey indicates that only 15 percent of contributors to Wikipedia are women, which means topics of particular interest to the ladies are lacking in insight. “Everyone brings their crumb of information to the table,” Sue Gardner, executive director of the Wikimedia Foundation told the New York Times. “If they are not at the table, we don’t benefit from their crumb.”
Cision’s Jay Krall discusses the importance of blogger outreach.
People is poised to surpass 1 million Facebook “likes.”
New trend alert from The Wall Street Journal – clothes made out of food.
[Image via The Coolist.]