THIS JUST IN: A New Whenever-We-Feel-Like-It-Column

At PRNewser, we love the random tips and tools, listicles and ancillary research. However, we’ve noticed certain stories trending in the news recently: crap that just can’t be grouped with anything else other than, well, other crap.

We’re talking random categories that don’t quite fit into the ubiquitous “if it bleeds, it leads” category:

1. The sundry “touchy-feely” story: You know, the “Hometown Heroes” geared for pets that need a home, volunteers who are the backbone of a community, or the random denizen who is so awesome that he or she deserves a story.

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