The Evolution Of PR Advice Given to Tiger Woods
The advice given to Tiger Woods by a slew of PR professionals over the last few weeks has had three phases. First it was “talk fast, to everyone, now!” Then it was, “you issued a statement talking about your ‘transgressions,’ that’s good, no need to do much more.” Now it’s just, “Wow, you’re in big trouble.”
As Howard Rubenstein told ABC News today, “He is beyond PR redemption. He is in public relations hell right now.
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