Spin the Agencies of Record
- Ogilvy‘s western division will handle PR duties for Energy Upgrade California, a self-described “energy management brand and marketing initiative” created by the state’s energy and utility commissions and the California Center for Sustainable Energy. Ogilvy began work on a rebranding project in February and will continue assisting the group in its noble attempts to help Californians better manage their own energy consumption–an effort that will occupy the minds behind all four area Ogilvy practices.
- New York’s Lippe Taylor will be AOR for Taylor Precision Products, maker of devices that measure, well, pretty much everything.
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