Hood River Distillers has chosen French/West/Vaughan as digital and design AOR for four of its brands: Pendleton Whisky, Yazi Ginger Vodka, ULLR Nordic Libation, and Broker’s Gin. The brands will have “new looks” this summer, the press release announces.
Tech firm Catapult PR-IR is now AOR for Gorilla Logic, a software company. The firm will perform ongoing PR for the company and help with the launch of FoneMonkey 5, an open source testing tool for iPhone and iPad apps.
The State University of New York’s Old Westbury campus has chosen The Morris + King Company for the 10th Annual Summer Polo Match and Lawn Party, taking place next Sunday.
SRS | Shareholder Representative Services, a company that helps private equity firms and venture capital companies with the closing process of M&A transactions, has hired BackBay Communications for global media relations services. BackBay’s other clients include Grant Thornton and TD Bank.
Mosart Medialab has hired Wall Street Communications as AOR to build awareness of the company in international trade press. Mosart Medialab is the company behind the Mosart Newscast Automation system, which is used by broadcast programming around the world for news, sports, and other purposes.
Aflac has hired PainePR for corporate comms services after a competitive search. The firm worked with Aflac during its search for a new spokesduck before signing the current contract. [via PRWeek]