Social Style: Fashion Industry Making Digital Moves
In recent months, we’ve reported on some of the ways in which fashion labels have been increasingly incorporating social media and multimedia elements into their campaigns. There are two new additions to the list.
In an effort to regain its 90s glory, Calvin Klein is launching a social media campaign on March 1 that Mashable says will focus on the ckone.com website. It will incorporate contributions like video via social networks, as well as mobile apps and capabilities.
Uniqlo has also launched Uniqlooks,
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