Michael Frohlich has been named MD of Ogilvy PR U.K. He will continue as the regional consumer marketing head with the added day-to-day responsibility for the U.K. office. He’ll also sit on the firm’s U.K. board. Frohlich joined the firm in January 2012 from Bell Pottinger Group. [via]
Jeff Smokler has joined IMRE as SVP of the healthcare practice. He was previously SVP of healthcare public affairs at Weber Shandwick and once served as executive director of strategic comms of the Blue Cross Blue Shield Association.
Alysha Walker has rejoined DiGennaro Communications as VP, group account director, and will be leading the firm’s Santa Monica, CA office, DGC West. Walker was previously VP of global marketing and comms for Cohn & Wolfe and worked with DiGennaro prior to that. The firm has also hired Sally O’Dowd as VP, group account director in New York. She was previously the engagement editor for MSLGroup.
M Booth has partnered with Umindi Francis Consulting Group, adding to its fashion, retail, and lifestyle capabilities. Umindi Francis worked with Louis Vuitton and Bottega Veneta before launching her own firm. She will work with M Booth’s consumer practice co-director Jennifer Teitler.
KEF Media has relocated from downtown Atlanta to a 10,000-square-foot HQ eight miles from the city. According to KEF founder Kevin Foley, the firm has been growing and decided to purchase a space to house its 25 employees, a large studio, and more. [via]
Joel Wethall has joined PRIME Researchas VP of business development. He previously led the Canadian and Midwest business development efforts for Moreover Technologies, a news and social media content aggregator. He also once lead business development for Cision’s Delahaye Global Solutions.
[image: PRIME’s Joel Wethall]