Renee Fleming at the Super Bowl: a PR Win for Opera

Do you like opera? (And no, for the last time, Josh Groban does not count.)

For an industry hoping more people say “yes”, yesterday’s announcement that superstar soprano Renee Fleming will sing the National Anthem before Super Bowl XLVIII is a PR coup. We certainly get the appeal: The Guardian describes her as an “unlikely…superstar” who “can seem positively down-to-earth” compared to the divas usually tasked with singing at the Big Game.

…and here she is doing a ditty by some dude named Wolfgang.

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