Reactions To Forrester's Analyst Blogging Policy
PR and marketing professionals are sounding off on research firm Forrester’s decision to make all analysts blog on Forrester.com as opposed to their own personal blog. The caveat being if the content on their personal blog is of the same topic as their area of coverage as an analyst.
Waggener Edstrom Social Media Director Tac Anderson writes:
The problem with Forrester’s decision is the heavy-handed nature it is taking in implementing it. All three Forrester bloggers talked about the new blog platform being developed and the new capabilities it would have.
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