It’s that holiday e-card time of year and Ralph Lauren is trying to make the most (money) out of it.
Ralph Lauren’s Rugby line is offering e-cards that can be customized with messages that you can also shop from. We’ve got a snapshot of a special card that we made at left.
“We wanted a creative way to engage our customers and drive traffic for the holidays through ecommerce, so we created the Rugby MYO Holiday Card,” David Lauren, SVP of advertising, marketing and corporate communications told Mashable in an e-mail. Too much?