PRWeb Improves Multimedia Interface
Recognizing the adage that usability is everything, PRWeb announced today their new interface for uploading multimedia press releases.
Their old interface for uploading content was created prior to the era of the social media press release (SMPR). The company’s user experience people wanted the form to look like the finished product, even giving it a clunky acronym for “what you see is what you get,” WYSIWYG. Pronounced Wiseywhyge? Meaning, there would be no learning curve for new users.
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