PRNewser Poll: Will You Use Foursquare or Facebook?

Last week, in anticipation of Halloween, we asked whether Halloween was an important holiday for the PR industry. More than two-thirds of respondents said “Somewhat,” despite the fact that the holiday is a $6 billion business. Those respondents agreed with the statement “Only certain brands can take advantage of the holiday’s PR opportunities.” Those who did execute Halloween campaigns, feel free to offer suggestions and anecdotes in the comments.