A recent campaign from InternMatch.com found that those who used Facebook and other social networking sites fared better in their internship search than those who went the traditional route with a cover letter and resume.
But according to our latest PRNewser Poll, internship seekers shouldn’t sell the power of the resume short just yet.
Seventy-five percent of respondents believe a resume and cover letter demonstrate a candidate’s writing skills better than social networking sites on their own.
The ability to write well continues to be an important skill for anyone seeking a PR career, just as much digital prowess and other expertise. Ragan.com frequently offers writing tips; of course, mediabistro.com offers all sorts of courses to help with writing skills; and it helps to keep your AP Stylebook handy as a day-to-day writing aid.
So just when you thought that old-fashioned resume and cover letter was dead, it turns out they’re still useful after all. Sounds like the story of the press release.