PR Pro in HuffPo: Don't Call Us 'Marketers,' Dammit
Canadian PR professional and dog photography enthusiast Brian A. Kilgore just published a piece in HuffPo Canada advising readers not to “…insult PR people by calling them marketers.”
Given that this is a depressingly common topic of conversation, we figured we’d go through his points. On the common perception of PR:
“PR is multi-faceted, but it’s the publicity and media relations sub-set that most people think of as PR. These PR people are in the news industry, on the content side.”
On
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