PR and Tragedy: How to Proceed?
Confusion often reigns in the wake of tragedy, and so it goes following the apparent suicide of Hollywood action director Tony Scott.
The narrative in this particular case has been all over the place. Less than two days after the fact, conflicting reports and big questions dominate the headlines: Did Scott leave notes in his car, his office, or both? Did he leave a list of people to be notified of his death?
Most puzzlingly: Why did he jump from the bridge while in the midst of working on several big-name projects, most prominently the A&E mini-series “Coma” and a reported sequel to his biggest movie, “Top Gun?” Was he motivated by a diagnosis of “inoperable brain cancer?” If he was cancer-free with no major health problems as his family now
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