PR and Porn Part 5: Joanna Angel, the Brand

In yesterday’s fourth chapter of our week-long “PR and Porn” series, Burning Angel CEO Joanna Angel described the steps she took to establish her brand once she decided to plot a career in porn.

In today’s final chapter, she describes some PR stunts that her company uses to promote their products, discusses how the industry has changed over the past decade, and talks about things that would surprise people most about her business. 

Now that Burning Angel is an established brand, how do you promote new products and releases?

“We just put it on our website, promote it on Twitter, make sure the distribution company gets it into as many stores as possible, and send out press releases.

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