Pitch of the Day: Hi [FIRST NAME]
This was sent to us from a major, global public relations agency. While mail merge problems, resulting in the dreaded “Hi [FIRST NAME]” salutation happen somewhat often, the rest of this pitch is just pure agony, especially, “Our brand is as serious about blogger relations as we are about taste…”
Again, keep in mind that this came from a major, global public relations agency, and that the brand in question is likely paying them a nice monthly retainer.
Hi
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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