Owning Up to Our Industry's Core (In)competency: Drawing the Line on Theft of Voice

Freelance

Today we bring you a guest post by Stan Friedman, founding principal at San Francisco’s Pivotal Communications.

As a 1099er (freelancer, specialist or consultant), is your creative output economically under-valued by the agencies and creative shops with which you work?

Do you relinquish “authorship” in exchange for receiving compensation, harboring doubts and fears of receiving no future work, or trying to avoid a reputation as “difficult to work with” or “not a team player?”

Do you acquiesce to work-for-hire, NDAs and non-competes that clearly minimize your value — and your future ability to capitalize on your creative worth or unique skill offering?

If the answer to any of these occurrences is “Yes”, then you’ll need to own up to the truth about what’s happening in your career’s backyard…and decide what you’re willing to do about it.

You cannot straddle the divide between ethical right-and-wrong and complacency, no matter your generational values…Nexter, Millennial, Gen X or...

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