Ogilvy & Mather Launches New York-Based China Practice
Ogilvy & Mather has launched a China practice, which will be based in New York and have close ties to leaders of Ogilvy PR.
The China practice will be led by Lyndon Cao, former GM of China’s English-language publication China Daily. Cao will report to O&M global CEO Miles Youngand will work with Scott Kronick, president of Ogilvy PR Worldwide in North Asia and Jamie Moeller, MD of the global public affairs practice, based in D.C. The practice will offer IR, corporate, branding, and other marcomms services that are meant to help Chinese companies coming to the U.S.
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