Ogilvy Introduces Digital Public Affairs Offering

Ogilvy Public Relations Worldwide now has a new digital offering on the West coast, via partnership with Activate Direct, a company that merges social media tools with political uses.

This partnership will be led by Michael Law, president of OgilvyWest, and Bryan Merica, CEO of Activate Direct. The new tools and services available through the partnership will enhance Ogilvy’s public affairs work in issues management, messaging, regulatory and legislative affairs, crisis comms, ballot initiatives, coalition building, and the added areas of land use and environmental issues.

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