Next Fifteen Acquires M Booth & Associates

Holding company Next Fifteen today announced its acquisition of New York-based M Booth & Associates, a consumer focused agency. The move comes on the heels of Next Fifteen’s recent acquisition of UK-based consumer shop Lexis Public Relations. A press release stated that both agencies will “work together to create a new global consumer public relations brand.” Next Fifteen already owns agencies Text 100, BitePR and Outcast Communications.