Nearly 75 Percent of US Companies Have a Social Media Strategy
A survey conducted by King Fish Media, HubSpot, and Junta42 found that 72 percent of US marketers have a social media strategy.
The companies surveyed 457 U.S. marketers and managers in June 2010. According to eMarketer, the figure is one of the highest yet in response to this question. The survey also found that 75 percent of those with a social strategy plan to increase their investment in social media in the next year.
[Image via Kozinets.net]
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