MWW Group Hires Consumer EVP From Kaplow Communications

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By Joe Ciarallo Comments

david herrick22.jpg David Herrick has joined MWW Group as an executive vice president in its Global Consumer Lifestyle Group, the agency said today.

Previously, Herrick served as executive vice president and general manager at Kaplow Communications where he worked with clients including Skype, eBay, American Express and Timex Group.

Prior to Kaplow Communications, David worked with Bristol-Myers Squibb Company as a consultant responsible for developing an internal communications program. Before that, he led the consumer and corporate communications practice for Ruder Finn’s San Francisco office.