Most Americans Disagree with NRA But Still Believe It 'Represents Their Views'
A Quinnipac poll released this morning serves as evidence of a forceful PR/advocacy/political lobbying campaign’s ability to shape public perceptions of a brand. In short, a majority of Americans say that the National Rifle Association “represents their views” on gun control issues despite disagreeing with some of the organization’s most fundamental positions. What’s going on here?
Key points:
- The NRA recently came out against proposed legislation that would require universal background checks for all individuals looking to purchase weapons in any setting.
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