MoShare Makes the Case for the 'Narrowcast'
Marketers are working hard not just to reach a lot of people, but a lot of the right people. MoShare, a service that facilitates mobile sharing, wants to bring that message home (and push its product, of course) with an infographic they’ve compiled.
Using data from a variety of sources, the company makes the case for the “narrowcast,” sharing information directly with a select audience. Check out the graphic after the jump. And let us know where you think it’s most appropriate to broadcast versus “narrowcast.”
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