Mayor de Blasio Offers Case Study in Communications 'Missteps'

shutterstock_162486302

Despite winning a landslide victory in which BerlinRosen Public Affairs played an outsized but largely unsung role, New York mayor Bill de Blasio has had a rough first 100 days. While most of the winter’s biggest challenges were not of his making (lots and lots and lots of snow), he has clearly realized that his team faces some shortcomings in the communications department.

This week’s New York Times interview, for example, gives us solid hints about the origin of the de Blasio administration’s “public relations headache.”

Here’s the first red flag: in response to a question about his notorious lack of punctuality, he quipped:

“George W.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in