Cohn & Wolfe announced today that MaryEllen O’Donohue is joining the firm from MS&L to focus on healthcare. Her title at the WPP-owned shop (Nasdaq: WPPGY) will be Executive Vice President, Strategy and Client Service. She was at MS&L for 24 years, where she launched the first healthcare media relations practice. At Cohn, O’Donohue she will also contribute to consumer, technology and corporate work.
A rep inside the firm tells us that healthcare has always been Cohn & Wolfe’s biggest practice, and with the changes going on in the sector, “we’re committed to providing as much talent and expertise as possible”.
From our perch, there’s no doubt there’s a war for talent in healthcare and related fields, and that connections to global brands will be critical in luring and maintaining clients. For example, O’Donohue has client experience with Roche, and C&W’s head of healthcare public affairs Linda Dyson joined the firm last fall from Roche.