Liquid-Plumr Turns a Clogged Drain into an Erotic Fantasy. Again.
Can a woman really be completely satisfied in only seven minutes? Liquid-Plumr promises she can.
Turning mundane daily routines into hyper-sexualized hunk-fests seems to be the tactic of choice for some female-targeted brands like Kraft’s salad dressing and Clorox’s Liquid-Plumr. The latter’s latest spot, titled “Quickie“, leaves behind the double entendres of their “Double Impact” ad (two sexy plumbers clean out your pipes for the price of one!) in order to market its Urgent Clear formula — for women who “need it now.”
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